Category: postmortem

Revenue, expenses and statistics of Starlight X-2, a mobile puzzle game

Starlight X-2 is a puzzle game released on Google Play and iOS in June 2020. Six months after release, it’s a good time to evaluate the success or failure of this project. For those interested by the big picture, here is a simple visual summary of the expenses and revenue of the game: With Frozax Games,… Continue reading Revenue, expenses and statistics of Starlight X-2, a mobile puzzle game

An indie game developer discovering the world of user acquisition and advertising (with numbers)

I’ve been developing mobile games as a hobby for more than 5 years. My latest game (Tents and Trees) became quite successful and I decided to found my own company a few months ago. Tents and Trees has today about 800k downloads on Google Play and 100k on iOS (oh, and 112 downloads on Amazon App… Continue reading An indie game developer discovering the world of user acquisition and advertising (with numbers)

Behavior Analysis of 50,000 Mobile Players

About 5 months ago, I released Thermometers Puzzles on all major mobile platforms. On Google Play, downloads were quite decent and reached 50,000 players a few weeks ago. I took some time to extract data gathered with Game Analytics SDK and analyze the behavior of 50,128 Android players. Part #1: Pack completion Levels are grouped… Continue reading Behavior Analysis of 50,000 Mobile Players

Mobile Game Localization: Countries, Numbers and Statistics

I’ve released a series of puzzle games on mobile (you can check them on the sidebar). Don’t Feed the Trolls and Hashi Puzzles: Bridges & Islands were localized in English and French; Battleship Solitaire Puzzles in ten languages (English, French, Italian, German, Spanish, Portuguese/Brazilian, Russian, Japanese, Chinese and Korean); and Hashi Extreme Puzzles in eleven languages (same… Continue reading Mobile Game Localization: Countries, Numbers and Statistics

Sales and Ads Stats for Hashi Puzzles (iOS, Google Play and Amazon App Store)

Hashi Puzzles: Bridges & Islands is a mobile game that I released a few weeks ago on three mobile platforms: Google Play on November 25th, 2012, App Store (iPhone/iPad) on December 3rd and Amazon App Store on December 18th. Here are a few statistics about the sales and ads revenue of the game. The Game… Continue reading Sales and Ads Stats for Hashi Puzzles (iOS, Google Play and Amazon App Store)

How I developed and released a mobile game in 45 hours

Developing a game always takes longer than expected. I made an experiment and tried to develop a simple but descent game quickly, while keeping tracks of time spent on each feature. I also wanted short development times to see if I can make a profitable game, even if I were paid for it (I’m not… Continue reading How I developed and released a mobile game in 45 hours

Sales and Ads Stats of an iOS / Android Game

Don’t Feed the Trolls has been released for more than two months now, and revenue is slowing down. I think it’s a good time to look at how much money the game made. The game and the business model Don’t Feed the Trolls is an arcade reflex game released on Google Play on May, 3rd,… Continue reading Sales and Ads Stats of an iOS / Android Game

5 for $5 Bundle and Spring Up Harmony Statistics

As you probably know, Spring Up Harmony was in the 5 For $5 Bundle (also called buygamesnotsocks). You can read a full postmortem of the bundle on Jorge Rodriguez’ blog. With data gathered from my leaderboards, I made a few statistics (I love stats ;)). Though the bundle sold 3,642 copies, I have (only) 1,139 “bundle… Continue reading 5 for $5 Bundle and Spring Up Harmony Statistics